Lead magnets are so important for many reasons such as building trust with your audience, increasing exposure and awareness for your busine

Email marketing may feel like an old and outdated marketing tactic, but if 2020 has shown us anything - we have to be able to adapt and...

When I first started my business, it felt like a firehose of information shooting right at my face. Right now, you are probably feeling...

Tell me, do you see the mess that you have created inside of your email list and immediately close your laptop and walk away? Don't fret....

With more businesses and consumers going digital these days, the rise of marketing automation is inevitable.

Far from being dead, email marketing is alive and relevant to reach your target audience.

Want to run a successful marketing campaign? Then, it's time to clean the house.

Email has been around for half a century but the future still looks bright for email marketing. So, it seems that reports of the death of em

Think back to a time when you have received a DM that skipped right past any attempt to build a relationship. What's missing?

First of all, this isn’t some affiliate pushing blog that will lead you to a platform that may not meet your needs. Absolutely nothing...

Email marketing is a great tool for businesses of all sizes. Email marketing directly connects you to the contacts that have raised their...

I recently shared on Instagram what my favorite business tools are, so I thought it would be only fitting to talk about what marketing...

You have built a beautiful website. You have all of your services or products displayed proudly for the world to see. You post...

You are at a point in your business where you want to grow your email list. At this point, you have created the most perfect freebie to...

Email marketing still drives more ROI and convert more clients than social or traditional sales. $38 for every $1 invested. That is a...

How do you know if your emails are effective or reaching their full potential? Defining and understanding your benchmarks gives you a clear

Email marketing has been threatened with extinction year after year by up-and-coming trends taking space in the marketing world. Even...