Image by Tom Chen

Your email strategy is... 

The Boss Strategy

You were born to be an entrepreneur. You feel that in your soul. You see no need for stopping now and no need to slow down. 


Your business is thriving, you wake up every single day ready to attack whatever life throws at you. 

At this point in your business, you have outsources those tedious tasks, you have hired a team of strategists to embrace your vision and drive it forward with success. You are the freaking boss. 

If you have ignored your email list so far, don't stress. Embracing your email list now will only deliver massive results in your already successful business. 

Your main focus (with where you're at in your business) is to build an email list that thrives just like the rest of your business. Automation is the magic sauce of email marketing. 

Using your email list, you will put your leads through a curated experience to nurture and convert them through your strategic offer suite.    

No more leaving money on the table for you. We're leveling up in this very moment.  

Ready to step into action? Let's dive into 3 exercises to get started with your strategy!

1. Mapping your Ideal Client's pain points for your email list: What are the talking points you walk through in discovery calls, DM convos, etc. that bust those main objections? Diving into these points will allow you to start automating those touchpoints.

Think LINEAR. 

2. Understand Automation & Your Customer Journey. Using your content strategy and your lead magnets, let's set this sales process on autopilot using marketing automation. Create content around your customer journey touchpoints from exercise 1 above.

3. Create a testing strategy. Successful marketing (in any form: social, email, etc) doesn’t just happen. You have to try, test, and determine what is actually working for your biz & your audience. If you skip this step, you're running your business on an assumption basis. Validate and verify those assumptions. 

Hold up — let me introduce myself...

Hello, hello 👋 My name is Rachel, founder of Gal Marketing.

I’m an email marketing strategist for business owners that want to implement powerful (and reliable) lead generation systems in their business. Think you could be next? Me, too...


After spending the last 8+ years in the corporate marketing world, I decided to make the great escape and start my agency! Using organic marketing strategy, I help businesses create systems that connect, engage, and convert ideal clients into soul mate clients.


Past clients range from dietitians, authors, life coaches, digital agencies to winemakers in Cali! Whatever your service, I can help you sell, friend.

Not sure where to start? These resources will show you how to start implementing your strategy today!

1. Check out my Done-For-You services! You already do it all. You know the importance of bringing in the experts for your business. Check out my services and see if we're a good fit to take your business to the next level.


2. Want support right now? Book an intensive!  Book a jam-packed strategy session for actionable and easy to implement strategies immediately. Get ready for some big wins, friend.

P.S. Don’t be surprised to see me in your inbox with more tips to transform your biz 💌